Oaks Day, celebrated as part of Australia's Spring Racing Carnival, is a unique event that stands out not just for its horse racing, but also for its distinct social and cultural atmosphere. Known colloquially as "Ladies Day," this event has evolved into a celebration that goes beyond the track, blending fashion, tradition, and a spirit of FUN!

Fashion at the forefront

One of the most striking aspects of Oaks Day is its emphasis on fashion. Unlike the Melbourne Cup, where the focus is primarily on the race, Oaks Day has become synonymous with style, particularly for women.

The day has turned into a runway for attendees showcasing their best spring outfits. Millinery plays a central role, with hats and fascinators being the defining accessories.

Over the years, the day has maintained a reputation for elegance, and many attendees go to great lengths to create ensembles that reflect this. Bright colours, floral prints, and sophisticated designs are commonly seen, with an emphasis on celebrating the spring season.

Oaks Day style pieces

Complete your Oaks Day fashion ensemble with a fitting headpiece. Here are some styles you might be interested in — all celebrating your individual style with just the right touch of femininity. 

"FRIDA" flower crown in purple (add to cart here)

The Social Scene

Oaks Day is also a major social event. The atmosphere is festive, with champagne flowing and live entertainment adding to the celebration. The day is less about the high stakes at the Melbourne Cup and more about enjoying the occasion with friends and family. This makes it a popular day for social gatherings, whether in the grandstands, marquees, or picnic areas.

For many, attending Oaks Day is an annual tradition, often shared across generations. Families and friends come together, dressed in their finest, to partake in the day’s activities.

The tradition of women being at the forefront of the day has also contributed to its lasting popularity. It is a day where women are celebrated, and their contributions to the culture of racing are acknowledged. This tradition has ensured that Oaks Day remains a significant part of the broader Spring Racing Carnival.